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法拉利 | Ferrari

Date: May 25, 2026

Ferrari Unveils First All-Electric Vehicle ‘Luce’, Marking High-Risk Transformation

Summary :

On May 25, Ferrari launched its first all-electric vehicle “Luce”, marking its high-risk transformation, while some competitors scaled back their electric vehicle plans due to weak demand. “Luce” is a four-door, five-seater sedan developed with the assistance of a former Apple design director team, priced at 550,000 euros, with deliveries expected in the fourth quarter of 2026.

The car amplifies the natural vibration sound of the electric powertrain to attract tech-savvy consumers. It is equipped with four electric motors, delivering over 1,000 horsepower, a top speed exceeding 310 km/h, and a range of over 500 kilometers. Its design breaks away from Ferrari’s traditional style, featuring a luxurious interior with physical buttons, unlike the all-digital design adopted by some automakers. This move represents Ferrari’s strategic shift towards electrification in response to changing market demands and environmental regulations.

Why Selected:

A significant strategic move by a luxury automotive icon, signaling the industry’s transition to electrification despite market uncertainties.

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